Co-founder and Chief Product Officer of Keeyu. Ran ops and customer service at P.E. Nation, where 16-hour days hand-fixing broken orders became the blueprint for Keeyu's product.
Ecommerce Operations, Returns, Customer Service, Product
Tracy Godtschalk is the co-founder and Chief Product Officer of Keeyu. She came up on the operations floor: leading technology, e-commerce and customer service at P.E. Nation, where she lived the reality Keeyu was built to end, working 16-hour days searching system after system by hand to find and fix breaking orders before customers felt them.
That experience is the product's spine. Tracy runs Keeyu's product and onboarding, from scoping a brand's stack to the workflows that detect and resolve fulfillment, payment and returns issues in real time. Her rule from years in ops and customer service: complaints arrive long after the problem starts, so give teams visibility and control in real time and shoppers get what they want, on time, as promised.